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Product visualization / concept development

Ciroc Concept Bottles

A series of bottle concepts that turned agency direction into presentation-ready product visuals.

Role3D modeling, look development, lighting, rendering
Tools3DS Max, V-Ray
ContextAdvertising concept pitch
DeliverableProduct concept renders
Case study

Turning creative direction into bottle concepts the agency could evaluate.

After the original Ciroc bottles established the rendering style, the agency supplied direction for concepts it wanted to pitch. Each variation had to fit the brand while making its form, finish, and presentation easy to judge.

I turned that direction into modeled and rendered bottle studies, extending the established lighting and materials across a broader concept set. The images helped the team compare ideas before physical production.

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